Qantas is the the national airline of
Qantas recently unveiled a new logo in July 2007. The new change was triggered because of a new tail shape on the Airbus A380 super jumbos and Boeing aircraft
Qantas took this opportunity to make the design of their new logo a little more contemporary. The new logo was design by Hans Hulsbosch of Hulsbosch Communications.
Some of the changes in the new logo are below
- The feet of the kangaroo are more visible and do not appear to touch the ground.
2. The tail of the kangaroo appears to be pointed more upwards than before.
3. The italicized font of the airline 'Qantas' is different
Even if the change is very subtle, I can see a big difference and I like the difference
The airline has also changed the lettering on the side of its aircraft as part of the overhaul.
Not thrilled about the font, but on the aircraft, it all works.
The con temporize shape to the new kangaroo logo has the negative and positive space that seem to fit and balance the surrounding shape.